Arif Rahman

SEO Portfolio · Dhaka, Bangladesh

SEO Strategist Who Builds Search Systems for Local Businesses

I'm Arif Rahman, a freelance SEO strategist based in Dhaka. I help service businesses rank on Google through structured SEO, that includes keyword research, technical fixes, content strategy, and AI search optimization.

Local SEO Technical SEO Keyword Research AEO / GEO Trades & Electrician SEO E-commerce SEO
Arif Rahman SEO Strategist Dhaka Bangladesh

Arif Rahman

Freelance SEO Strategist
Mirpur, Dhaka · Remote Projects Welcome
arifrahman.online · PageSpeed Scores
79
Perf.
81
Access.
73
Practices
92
SEO
Own site · actively optimized · June 2026
Who I Am

Freelance SEO Strategist Focused on Local and Service Businesses

I'm a freelance SEO strategist based in Dhaka, Bangladesh. My focus is local SEO for service businesses, particularly trades companies like electricians, HVAC contractors, and roofers in Australia and Bangladesh.

I study how local businesses lose rankings and document the patterns. After auditing 35+ businesses across Queensland, South Australia, and Bangladesh, the same problems appear over and over regardless of business size or age.

Beyond traditional Google SEO, I also optimize for AI-powered search tools. That means structuring content so ChatGPT, Gemini, and Perplexity can accurately reference and recommend businesses.

Every project on this site is based on real website audits, real keyword research, and real issue documentation — not textbook theory.

Local SEO for Trades and Services

Electricians, HVAC, roofers, and local service businesses in Australia and Bangladesh

Technical SEO and Site Audits

Crawl issues, indexing gaps, schema markup, Core Web Vitals, and site architecture

Keyword Research and Content Strategy

Search intent mapping, topical clusters, and content systems for long-term growth

AEO and AI Search Optimization

Answer Engine Optimization, GEO, and structured content for AI-generated answers

Core Expertise

SEO Skills and Search Optimization Capabilities

The SEO systems and strategies I implement across local service businesses, e-commerce sites, and content websites.

Keyword Research and SEO Strategy

Search Intent Analysis and Keyword Mapping
Competitor SERP Analysis and Gap Identification
Content Strategy and Topic Clustering
Topical Authority Planning and SEO Roadmaps

Technical SEO and On-Page Optimization

Technical SEO Audits and Site Health Fixes
On-Page SEO: Titles, Meta, H1 to H3 Structure
Internal Linking and Site Architecture
Schema Markup: FAQ, Article, LocalBusiness

Local SEO and Lead Generation

Google Business Profile Optimization
Local Ranking Strategy for Cities and Regions
Suburb-Level Service Area Page Architecture
Organic Lead Generation Systems for Trades

SEO Tools and Platforms

Research and Strategy
SEMrush Ahrefs Google Keyword Planner
Analytics and Performance
Google Search Console GA4 PageSpeed Insights
CMS and Plugins
WordPress Elementor RankMath SEO
Professional Credentials

SEO Certifications and Professional Training

Verified certifications in analytics, SEO strategy, technical SEO, and digital marketing.

Google Analytics Certification
Google Analytics Certification
Google Skillshop
Verified
HubSpot Digital Marketing Certification
Digital Marketing Certification
HubSpot Academy · 2026 to 2027
SEO Strategy
HubSpot SEO II Certification
HubSpot SEO II Certification
HubSpot Academy · 2026 to 2028
Technical SEO
HubSpot SEO Certification
SEO Certification
HubSpot Academy · 2025 to 2026
On-Page SEO
SEO Case Studies and Audit Work

Real SEO Analysis Across 35+ Local Businesses

Hands-on SEO audit work documenting keyword gaps, technical issues, local search problems, and structured growth roadmaps across service businesses in Australia and Bangladesh.

Local SEO · Roofing · Brisbane QLD

Roo Roofing

Strong authority, near-zero suburb-level visibility despite 40+ blog posts
Storm-intent keyword gap identified across service pages
15+ suburb page targets mapped in 4-phase plan
GBP optimization and review strategy outlined
View Case Study
HVAC SEO · Local SEO · Brisbane QLD

Air Control Services

HVAC contractor with weak service page structure and low local visibility
8+ keyword win opportunities across service areas
GBP optimization gaps and review velocity issues
90-day local SEO growth roadmap delivered
View Case Study
Electrical SEO · Local SEO · Adelaide SA

Mint Electrical

Keyword cannibalization and weak suburb targeting across Adelaide service area
5 critical issues with Google Map Pack visibility
Cannibalization pattern identified across suburb pages
+1.5K organic traffic opportunity mapped
View Case Study
Interior Design SEO · Dhaka

Imagine Interiors

Strong offline brand with weak Google visibility and zero local SEO structure
9 local SEO gaps uncovered in full site audit
15+ location-based keywords mapped for Dhaka
Schema and GBP opportunities documented
View Case Study
E-Commerce SEO · Beauty · Bangladesh

Ogerio.com

Beauty brand with 18.8K existing traffic but large keyword gap below the surface
55K+ traffic target identified through gap analysis
AI search and AEO opportunity mapped
12-month e-commerce SEO growth plan built
View Case Study
YMYL SEO · Visa · Bangladesh

VISAThing Bangladesh

High-traffic visa consultancy with trust deficit and conversion leakage
189 pages audited across YMYL trust signals
Zero schema found across entire site
High-risk E-E-A-T gaps and fix roadmap documented
View Case Study
35+
Local businesses audited across Australia and Bangladesh
87%
Had duplicate or thin suburb pages causing ranking dilution
91%
Lacked FAQ schema or structured data entirely
Pattern-based observations from audit work · not formal statistical research
SEO Beyond Google Rankings

AEO, GEO and AI Search Optimization

Search behavior is shifting toward AI tools. I structure content for answer engines and generative search so businesses stay visible as that shift continues.

AEO

Answer Engine Optimization

Structuring content to directly answer user questions in Google featured snippets, voice search, and AI overviews using intent-based writing and structured data.

Applied in: AEO service page and audit work
AIO

AI Overview Optimization

Strengthening entity signals, semantic structure, and E-E-A-T so AI systems generate accurate summaries when users ask about your business or industry.

Applied in: arifrahman.online site architecture
GEO

Generative Engine Optimization

Preparing content to be cited inside ChatGPT, Gemini, and Perplexity by improving topical authority, structured clarity, and source credibility signals.

See: GEO service page · active research phase
Available for Freelance Projects

Let's Fix What's Stopping Your Site from Ranking

Whether you run a trades business in Australia or a service brand in Bangladesh, I can audit your site, find the real ranking blockers, and build a clear plan to fix them.

Bangladesh and Australian clients · Local SEO · Technical SEO · E-commerce SEO · WordPress

Frequently Asked Questions

What services does Arif Rahman offer as an SEO strategist?

Local SEO, technical SEO audits, keyword research, on-page SEO, content strategy, internal linking, and AI search optimization including AEO and GEO for service and e-commerce businesses.

Which types of businesses do you work with?

Mainly local service businesses like electricians, HVAC companies, roofers, and trades businesses in Australia and Bangladesh, along with e-commerce and consultancy websites.

What is AEO and GEO in SEO?

AEO focuses on optimizing content for direct answers in search engines and AI overviews. GEO focuses on structuring content so AI systems like ChatGPT, Gemini, and Perplexity can understand and cite it correctly.

Do you provide SEO audits before starting a project?

Yes. Every project starts with a full SEO audit covering technical issues, keyword gaps, content structure, and local SEO opportunities.

Can you help improve Google Maps ranking for local businesses?

Yes. Local SEO and Google Business Profile optimization are core services including service area pages, review strategies, and local keyword targeting.

Do you work with international clients remotely?

Yes. Projects are handled remotely for clients in Bangladesh, Australia, and other regions with full SEO strategy and execution support.

FAQ

Frequently Asked Questions

Common questions about local SEO for trades businesses in Australia and Bangladesh.

  • Local SEO helps your trades business appear in Google search results when customers in your service area search for services like "electrician near me" or "roofer in Brisbane." It focuses on your Google Business Profile, location-specific service pages, and structured data so Google can confidently show your business to nearby customers.
  • Most local SEO improvements take 60 to 90 days to show measurable results in Google Search Console. Map Pack rankings typically move faster than organic rankings. Technical fixes like schema markup, page speed, and indexing corrections often produce visibility improvements within 4 to 6 weeks.
  • Yes. For trades businesses targeting multiple suburbs, dedicated service area pages help Google understand your geographic coverage. Each page needs unique content addressing that area specifically. Thin or duplicate suburb pages are one of the most common issues I find in audits and a direct cause of weak Map Pack visibility.
  • AEO, or Answer Engine Optimization, prepares your content to appear in Google featured snippets, AI Overviews, and tools like ChatGPT or Perplexity when users ask questions. As more people search through AI tools rather than typing keywords, having structured, clearly written content becomes critical for staying visible.
  • A full audit covers keyword gap analysis, technical SEO health (crawl issues, Core Web Vitals, indexing), on-page structure, Google Business Profile gaps, schema markup, and local visibility blockers. You receive a documented report with prioritized fixes and a growth roadmap, not just a list of issues.
  • My current client focus is service businesses in Australia and Bangladesh. That said, I am open to discussing projects from other markets, particularly trades and home services businesses. Reach out through the contact page and describe your project.
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